Done-for-you service · Marketing & lead generation

Construction marketing and lead generation, built and tested at Craftex

The website, SEO, Google and Meta ads, CRM and follow-up system that brings Craftex its projects — built and run for your construction company by the same team.

WebsiteSEOGoogle AdsMeta AdsCRM & follow-upReporting to signed job
Finished commercial interior delivered by Craftex
Who it’s for

For contractors who want better enquiries, not more noise

Right fit

Established contractors

  • Turnover of roughly £500K to £10M a year
  • Most work comes from referrals and it is not predictable
  • Your website does not reflect the quality of your work
  • Leads come in but nobody follows them up properly
Not the right fit

Not for you yet if

  • You want the cheapest leads possible
  • You cannot take on more work right now
  • You want results without following up enquiries
The problem

Why construction marketing usually fails

Agencies that do not know constructionGeneric agencies run ads to homeowners with tiny budgets, report on clicks and leave you with tyre-kickers.
Leads that go nowhereEven good enquiries die when there is no CRM, no fast reply and no follow-up. The money is lost after the lead arrives.
What’s included

The full system, from the first click to the signed job

Every part is set up the way it runs at Craftex, then tuned to your trade, area and project size.

01

Website that sells

A fast, professional website built around your best projects, reviews and a clear way to enquire.

02

SEO & Google Business Profile

Pages for the services and areas you want, so the right clients find you on Google and Maps.

03

Google & Meta ads

Campaigns aimed at the clients and project sizes you want, with budgets you control.

04

CRM & instant follow-up

Every enquiry in one pipeline, with instant replies, reminders and follow-ups so no lead is forgotten.

05

Reviews & case studies

A simple routine to collect reviews and turn finished jobs into proof that sells the next one.

06

Reporting to signed job

We report enquiries, site visits, quotes and signed jobs — not just clicks.

Finished commercial interior from the Craftex portfolio
Built inside Craftex first

We use this system to win Craftex’s own projects

Craftex, our London design and build company, wins its clients with the same website, ads, CRM and follow-up we set up for you. We tested what works on our own budget before we ever offered it to clients.

Not an agency guessing about construction. A construction company that markets itself every day.

  • Campaigns tested on Craftex’s own budget
  • The same CRM pipeline and follow-up Craftex runs
  • Messaging that speaks to clients who buy bigger projects
  • Measured on signed jobs, not likes
How it works

From audit to a steady flow of enquiries

Marketing auditA 30-minute call and a review of your website, Google presence, ads and how you follow up.
Build the systemWebsite, CRM, tracking and campaigns built and connected.
Run and improveMonthly management and reporting from enquiry to signed job.
Fees

Build, then run

Fees are fixed and agreed in writing after the first call. Ad spend is paid directly by you to Google and Meta.

Website + CRM build

A professional website and CRM set up once.

Fixed build feeWebsite, CRM and tracking
HandoverYou own everything

Growth retainer

Build plus monthly ads, SEO and follow-up management.

Ads & SEO managedGoogle and Meta
CRM follow-upAutomations kept working
Monthly reportEnquiries to signed jobs

Audit & plan

A clear plan your own team can run.

Full auditWebsite, Google, ads, CRM
Written planPriorities for the next 90 days
Client results

Contractors winning bigger work

528K project
£528K projectAdam & Ali signed a £528K project with an estimated £175–180K profit.
91,796 in 8 days
£91,796 in 8 daysAdam signed three projects: a £49K extension, a £30.8K refurb and a £12K job.
13,590 profit in a month
£13,590 profit in a monthGhennadi, from £36.6K revenue in one month.
MartinFrom £300–600K to £1.5M a year and £600K+ contracts after rebranding
AdamFrom £10K private jobs to a £125K extension and £60K/month turnover in 2 months
MarkFrom £400K a year in small jobs to £1.4M in contracts in 3.5 months

Individual results, not typical or guaranteed.

Request a proposal

Want enquiries for the projects you actually want?

Tell us about your business, your area and the jobs you want more of. We will tell you how we would market it.

  • A clear view of what is holding your marketing back
  • A fixed proposal for build or retainer
  • No obligation

Request a proposal

Tell us about your business and what you need. We reply within one working day.

FAQ

Questions contractors ask

Do you work with all trades?

We work with UK construction and trade businesses that want bigger, better-paid projects: builders, refurbishment, fit-out and specialist trades.

How is this different from a normal marketing agency?

We run a construction company. Everything we set up for you has been tested on Craftex’s own marketing, and we measure success in signed jobs, not clicks.

Do I own my website and accounts?

Yes. The website, ad accounts and CRM are set up in your name.

How much do I need to spend on ads?

It depends on your area and the projects you want. We recommend a budget on the first call, and ad spend is paid directly by you.

Can you just build the website?

Yes. A website and CRM build is available on its own, and you can add management later.

How quickly will I see results?

Ads can bring enquiries quickly; SEO takes longer. We set realistic expectations on the first call and report monthly.

Still have questions? Ask us directly →

Next step

Ready to stop relying on referrals?

Tell us about your business. You get a clear plan and a fixed proposal.

1. Tell us what you needA short enquiry about your business and goals.
2. Talk to our teamA 30-minute call to understand the work.
3. Get a fixed proposalScope and fee in writing. No obligation.

BizMentor Ltd provides business services, education and mentoring for construction and trade business owners. Client results shown on this website are individual and not typical. We do not promise or guarantee any specific income, profit, turnover, tender outcome or project size. Nothing here is financial, legal or tax advice.

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